Effective December 1, 2008
Privacy Notice Table of Contents:
Our Commitment To Privacy
Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our homepage and at every point where personally identifiable information may be requested.
We have links to other sites. The policies here apply only to the data used and collected on the Mad River Glen site.
The Information We Collect:
This notice applies to all information collected or submitted on the Mad River Glen website. On some pages, you can order products, make requests, and register to receive materials. The types of personal information collected at these pages are:
Credit/Debit Card Information (This is not kept online by Mad River.)
Season Pass / Seasonal Program Purchase History
On some pages, you can submit information about other people. For example, if you order a gift online and want it sent directly to the recipient, you will need to submit the recipient's address. In this circumstance, the types of personal information collected are:
The Way We Use Information:
We use the information you provide about yourself when placing an order only to complete that order. We do not share this information with outside parties except to the extent necessary to complete and ship that order.
We use the information you provide about someone else when placing an order only to ship the product and to confirm delivery. We do not share this information with outside parties except to the extent necessary to complete that order.
We use return email addresses to answer the email we receive. Such addresses are not used for any other purpose and are not shared with outside parties.
You can register with our website if you would like to receive updates on our new products, programs and services. When you purchase online with us, we are securely keeping your e-mail address and may use it to keep you informed of new products and promotions. You will have the ability to opt-out of future e-mails on any e-mails that you receive from us. Other than this, information you submit on our website will not be used for this purpose unless you request it on a registration form.
We use Google Analytics to show how people found our site, how they explored it, and how we can enhance your experience. Due to user privacy concerns, Google Analytics doesn't report on personally identifiable information.
Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described.
Google Analytics plants 4 cookies for the purposes of tracking a user's session.
The General Store stores one cookie, a "session variable", which matches a temporary "session file" on the server, which holds the contents of the shopping cart.
Our Commitment To Data Security
To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.
Our Commitment To Children's Privacy:
Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our website from those we actually know are under 13, and no part of our website is structured to attract anyone under 13.